What is Phishing? And How to Avoid Scams Like That?

Phishing messages (or phishing scam ) are among the biggest dangers on the internet. These fraud attempts arrive via email, social networks, WhatsApp, and the like, and can result in serious consequences for victims, especially financial loss.

It is to help you protect yourself against this danger so often that this text was written: in it, you will understand what phishing is, you will know how this type of message tries to deceive you and you will see tips on how to prevent yourself.

What is Phishing?

The term phishing refers to the English word fishing, which means "Pescara", in free translation. The association with this activity is not a mere chance: phishing scam is an attempted fraud on the Internet that uses "baits", that is, devices to attract a person's attention and make him perform some action.

If the individual "takes the bait", he may end up informing strangers of bank details or other confidential information, only realizing late on that he was the victim of online fraud. In the same way, you can infect your computer or smartphone with a virus or other malware.

Phishing often arrives via email, but it can also exploit other means, such as SMS, social networks, and instant messaging services, such as WhatsApp, Telegram, and Facebook Messenger.

Typically, messages of this type are created to appear to be issued by well-known institutions, such as banks, telephone operators, government agencies (such as the IRS or some DMV), and credit card administrators, although they can also impersonate individuals.

This is one of the main features of phishing scams. Another is the arguments used to convince the user to click on a questionable link or file that accompanies the message.

Main Dangers of Phishing

Arroba - illustrative image a person receives a phishing scam message and does not realize that they are facing fraudulent content, they can take an action that will result in financial loss or other inconvenience.

An e-mail of the type that passes for bank notice, for example, can guide the user to click on a link to update a record. In doing so, the person will fall on a fake website, but very similar to that of the banking institution. If you do not notice that that page is not legitimate, it will provide sensitive data, such as the current account number and account access password.

This type of fraud is so common that, today, many banks use complementary protection measures, such as requiring an extra code sent by SMS or application or allowing the user to access the account only from registered cell phones or computers.

In a more sophisticated scheme, the message may contain an attachment or link that points to malware. If the user executes it, the plague will install on his computer or mobile device and will be able to perform a series of actions, such as recording typed data, capturing user files, or monitoring his activities on the web.

Another possible consequence of phishing is to confirm that the user's email or mobile number is active. After that, the person will start receiving other messages of the type of SPAM (unsolicited e-mails) and can still be classified as a "potential target": when executing the action of the first message, he told the scammers not to know how to identify misleading content.

Variations can affect the user in other ways. A person can, for example, accept an invitation to a supposed game on a social network. In doing so, the malicious application can automatically issue invitations to other users. These, upon realizing that the invitation came from an acquaintance, will be able to accept it, continuing the scheme.

It doesn't end there. Other examples of problems: the user's computer, if infected by malware, can emit SPAMs; accounts on online services can be hacked thanks to the capture of passwords and usernames; the person may make purchases on a fraudulent website and, for this reason, not receive the product; and so on.

What if the Phishing Has My Full Name or Social Security Number?

It may happen that phishing has your full name, social security number, or other personal information. The objective here is obvious: with this data, it is easier to convince you of something.

Fortunately, this type of message is unusual. What happens is that, in some way, the fraudster had access to a database with people records. This is possible, for example, when an online store is hacked or when an employee of a company improperly resells information.

Therefore, even when the message contains personal data, do not disregard the possibility of an attempted coup there.

Tips to Protect Yourself From Phishing

It is practically impossible to prevent scams from reaching you, but a few simple precautions help you get rid of the danger:

• The first is to observe the characteristics of the message (visual, spelling errors, suspicious links, persuasive arguments, among others), as explained above;
• Remember that debt notices, court summons, or registration requests, for example, are not usually made by email or social media, but by correspondence sent to your home or workplace. Do not be carried away by the threatening or alarmist tone of the message;
• Be suspicious of very generous offers. Nobody will give you prizes for contests that you are not participating in or will offer a product with a price much lower than what is practiced by the market. If you are required to pay a fee or make a cash contribution, you can be sure that it is fraud;
• Be careful with your curiosity and be wary of sensational news, conspiracy theories or news that cannot be confirmed in renowned vehicles;
• If you have doubts about the legitimacy of a message, contact the mentioned company or institution by phone or official website to ask for clarification;
• Use total security software and update your software, especially browsers. They can block inadvertent clicks on malicious files or links;
• If you are sure that a message is phishing, delete it immediately. You can also mark it as spam when possible. This is because, depending on the service used, if a significant number of users mark a message as such, it can be automatically blocked in other people's accounts;
• Pass these guidelines on to family, friends, co-workers and other close people to prevent them from falling victim to the problem.

I Fell Into Phishing. What to Do?

• If you took any action due to the influence of phishing, you must act soon. If you have entered a fake bank website and entered your personal data, for example, you must immediately contact the bank to block your account and obtain a new password. If you have already passed your credit card details, it is important to contact the operator to cancel it and check for unrecognized entries.
• If you've clicked on malware, it's a good idea to check your computer or mobile device with an up-to-date, reliable antivirus. In addition, it may also be a good idea to change passwords entered after contamination.
• In the event of injury or any other considerable inconvenience, do not hesitate to seek guidance from law enforcement or judicial authorities.

Phishing: Types, Scams, Attacks, and Ways to Prevent Them

Scams are an integral part of our digital world. Cybercriminals use hundreds of attack strategies, and phishing - or phishing in French - is one of the classic representations of this. Although the strategy is not new, Internet crooks continue to employ it with new variations.

The main source of phishing is spam. Skillfully crafted to manipulate their recipients, these emails are designed to bypass your email spam filters in order to appear in your inbox.

Above all, the “phisher” seeks access to confidential and critical personal information and corporate data. Bank details and passwords for access to the corporate network are therefore particularly coveted by scammers.

The many faces of phishing

Digital Bandits Use Different Types of Phishing Techniques.

1. Whale Phishing - the CEO Scam

Whale Phishing, or “whale” for “whale”, is a targeted phishing strategy that aims to hook the “big fish” of an organization. In line of sight: senior executives, directors, and other strategic collaborators. Also, before sending their emails, crooks study their subject from all angles. They personalize their messages by sprinkling them with key information about the organization. From an email address similar to the one used by the tax authorities or other government agency, the sender requests sensitive information or a money transfer. Overall, the email looks very professional, but because it targets smart, high-level people, it has a pretty low success rate.

2. Deceptive Phishing - Objective: to Deceive the User

Used for decades, this phishing strategy is classic. The spammer uses email addresses that are similar to real websites and large businesses - with one variation, which often goes unnoticed by the average internet user. The email asks you to click on a link that points to a bogus webpage or installs malware on your device. The goal? Hack your data and access your personal, secret, or confidential information.

3. Pharming - Insidious Operation of the Deflection

Pharming is another phishing strategy characterized by sending fraudulent emails from genuine sources (banks and social networking sites, for example). These emails urge you to take urgent action on one of your accounts, such as changing your password or taking security measures. The manipulation involves redirecting you to a dummy web page. If the web address used is identical to the source and seems in every way identical to the original site, it is because, with pharming, the crooks also intervene at the level of the  DNS cache. Once your login details are entered on the fake site, the crooks just have to hack your accounts.

4. Spear Phishing - Targeted Phishing

Spear Phishing is a targeted phishing strategy that targets a specific category of people. Emails sent directly to recipients impersonate an authentic source. It could for example be an educational institution or a bank. The use of logos and original signatures aims to reassure the recipient about the authenticity of the message. In the case of spear phishing, hackers have the same will as with other phishing strategies: to steal login information. And for that, they do not hesitate to manipulate the students of educational establishments and the customers of banking or merchant sites.

5. Phishing Attack via Google Docs

A large part of Internet users is dependent on Google applications, from the Play Store to Gmail. A single Gmail account makes it possible to use several Google services. Most of those who choose Google Docs use it to store documents and photos for convenience and security. This makes it easy to understand why Google passwords are a prime target for cyber crooks. These send emails to Gmail users to redirect them to their Google login page. However, once the password is entered, the scammer can access their account and all the stored files.

How to Protect Yourself From Phishing

Phishing is a widely used scam strategy, but not very powerful. We can therefore easily protect ourselves from it.

1. Double Check the Content of Your Messages

The content of most fraudulent emails has a number of flaws. Although the majority of phishing messages are addressed directly to you and use personal information to better trap you, this information is not complete. It is enough to observe carefully the subject of these e-mails to easily judge their authenticity.

Classic trap used by scammers: create a message that plays on the sense of urgency. Above all, stay calm and think before you act; you can only fall for it if you act in a rush.

2. Secure Your Identity

By opting for a VPN or virtual private network, you have an encrypted tunnel for all your online activities. This tunnel masks your identity and your original location; it allows you to connect through secure remote servers. By protecting you from prying eyes, your VPN eliminates any possibility of spying. This way, cybercriminals cannot access your information or your identity.

A strong VPN also protects your connection from malicious attacks; it protects and secures your existence online. Le VPN is a secure barrier that prevents phishing emails from reaching your device.

3. Check All Links

To avoid phishing traps, we recommend that you check email addresses and website links before clicking. Fraudulent addresses sometimes appear to be identical to the original addresses. But beware, they are not the same. For example, the Cyrillic alphabet can be used, and other alphabets feature Latin-like glyphs in current typefaces: the Greek, Armenian, Hebrew, and Chinese alphabets. With a sufficient number of combinations, a fake domain can be created and secured. It is then almost impossible to distinguish the true from the false. On the other hand, on sites where you must enter your passwords and other confidential information, favor secure HTTP (HTTPS) sites. Also, use endpoint security software for multi-layered protection.